MySmartJourney activation at the heart of Demo Day

As part of a special Demo Day event organized by MT Lab at Montreal's Olympic Park, some 30 startups had the opportunity to present their innovative solutions to MT Lab's Major Partners, who were able to discover unique activations including demonstrations and interactive activities.

To support participants throughout the day, MySmartJourney created a special exclusive microsite that serves as both a demonstration of the platform and a practical guide.

Interactive schedules that adapt to each team

Using NFC chips and QR codes affixed directly to participants' badges, the content created specifically by MySmartJourney for this event was sponsored by MT Lab to make the day's program interactive. By scanning their personalized badge, each participant had access on their smartphone to a wealth of specific and general information to fully enjoy this day of meetings. Each of the eight teams could discover the members of their team and their contact details, access a personalized schedule tailored to their group, learn more about the companies present, leave feedback on the Innovation Match via a Google form, or capture memories of the day with the Selfie Booth feature.