A festival that stands out from the crowd

Created by the Montreal Poetry Festival (FPM), Poésie Go! is a revolutionary podcast project that offers listeners the opportunity to hear original poems recited. Each year, the PoésieGo! podcast series showcases the work of contemporary poets, actors, and musicians.

To enrich its offering during Poetry Month, the organization decided to add a digital dimension.

Adding interactivity to the experience

Using the MySmartJourney tool, Poésie Go! has enhanced the visitor experience by adding an interactive dimension to its 12 podcasts. Using their phones, visitors are offered three ways to listen to the podcasts: on the enhanced panels, they can choose to scan the QR code, use the NFC chip, or directly type in the URL link provided. Various content is then accessible to learn more about the authors and their work: audio, texts, photos, videos, redirection to other URL links, and more.