The Mosaïque Festival, organized by La Centrale des artistes, invites you to explore cultural diversity in a fun way

Promotion
Mediation
Engagement
Mediation tactics
Innovate and test
General public
Outdoor
Service
Quebec
Entertainment
Qr code

Bringing Cultural Outreach to Life in a New Way

How can we make cultural diversity accessible, participatory, and vibrant? The Mosaïque Festival, organized by La Centrale des artistes, sought to strengthen its on-site outreach by offering interactive content that sparks the public’s interest and encourages engagement.

A Fun and Inclusive Experience with MySmartJourney

Every stage and every booth at the festival has been enhanced with content hosted on the MySmartJourney platform: artist biographies, music clips, cultural tidbits, and interactive quizzes.

Audience members can also vote for their favorite performance, test their knowledge, or simply learn more about the cultures represented. It’s a lighthearted, inclusive, and engaging digital experience that extends the festival’s richness beyond the performances.

https://msj.world/webcontent/267

Scan or click the code to see a sample

Discover our case studies