A demonstration room in the heart of the shopping center

Le Cercle API (Achetons Plus Ici) is committed to supporting the local economy and helping Laval merchants integrate business innovations. In a dedicated space at the Centre commercial de Laval, merchants can explore a demonstration room showcasing technological tools that will help them improve their customers' day-to-day shopping experience.

Raising retailers' awareness through an interactive journey

The idea was to use MySmartJourney to create a digital pathway consisting of 12 interactive stations enhanced with QR codes and NFC chips in the demonstration room. Located at the Centre Laval, this tool supports the city's retailers in their quest for technological solutions to facilitate their transition to digital.

By exploring the QR codes, merchants can discover the many advantages of the technologies, the companies offering them, and a quiz to guide them in their choices. This technological approach provides crucial additional information to raise awareness and guide retailers through the diversity of digital tools available.