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The French city of Le Mans is using MySmartJourney technology to convey its history and capture the attention of tourists and locals. And it hosts one of the most famous motorsport events in the world: the annual 24 Hours of Le Mans sports car endurance race.

To best serve visitors during the event, Of course Le Mans came up with a unique technological solution.

The mission of Ecomuseum Zoo is to educate people about wildlife in the surrounding area, as well as from all over Québec, other parts of Canada, and the northern United States. The Zoo takes animals in wild that will not survive in their natural habitat because of injury or because they were raised by humans.

With the 24 Hours of Le Mans reaching its 100th anniversary, the city decided to create a fun walking tour to highlight its motorsport past. They also wanted to revitalize the Station District and major tourist artery. 

The event is not to be missed by motor racing fans but also one of legend and symbolic value for the Sarthe region. The 24 Hours of Le Mans attracts some 260,000 visitors every year in the month of June.

Tourisme Rivière-du-Loup wanted tourists and locals to be able to hear the story of their town as they walked through it. Their first step was to try a prototype version of the MySmartJourney web application to see if they could bring their ideas to life.

From May 20 - 22, 2022, the Bioparc took part in Festi-Oiseaux, a festival that lets the public find out all about the birds of the Gaspé Peninsula through conferences, activities, games, and contests. Bioparc joined in with a digital activity for its visitors.

Bioparc de la Gaspésie is a wildlife park that is home to almost 40 animal species over a large area. The Bioparc wanted to get the fun started for visitors as soon as they arrive, so they came up with the idea of an interactive journey called The sly as a fox game!

Tourisme Rivière-du-Loup had been using an in-house mobile application but were experiencing difficulties updating and maintaining it. When they found out about MySmartJourney, they tested a combination of the mobile and web apps. 

The Bioparc is using MySmartJourney technology to facilitate its “Sly as a fox” interactive feature. It starts with signs bearing QR codes and NFC tokens at strategic places in the park. But Bioparc also hosts temporary events and experiences seasonal changes that alter its operations.   

The park needed a solution that would make it easy to change its digital content.

It was the summer of 2022, and the city was buzzing with the 24 Hours of Le Mans. For this important annual event, Of course Le Mans came up with the idea of targeting tourists passing through. By scanning a QR code, visitors could learn more about the race, but also its related activities such as the Drivers Parade. 

The challenge for Of course Le Mans was to make the QR codes highly visible, accessible, and, above all, attractive. Their solution was to deploy them in a variety of ways in a variety of city locations.

For 2 years, the SME support agency Expansion PME has been offering exclusive food boxes in a program called Virées gourmandes de la Montérégie. It’s a way to connect agricultural producers in the Montérégie with a customer base that could not travel during the pandemic. They wanted to offer a more complete customer experience and looked for a tool that would create a personal touch.