A summer complement

The Town of Saint-Charles- Borromée wanted to add digital information to its summer program, for both residents and visitors. To do so, it chose to use the MySmartJourney tool during the summer period, integrating a QR code into the brochure to provide access to exclusive content on its summer shows and events.

Personalized, exclusive content

Thanks to this web application, residents and tourists have access to exclusive content presented not only in the brochure, but also on kiosks located at the reception desk of the Maison et jardins Antoine-Lacombe, in the Parc du Bois-Brûlé and in the Parc Bosco.

By browsing the application, visitors and residents discover the many possibilities for making the most of their summer, with personalized suggestions categorized according to their profile or preferences: fun and easy, family outings, discoveries or even contests. All they have to do is click on the personality type that corresponds to them to discover a tailor-made program.