Festive Bromont

During the Christmas season, Tourisme Bromont offers a festival that unfolds throughout the city. To stimulate purchases at participating businesses during this period, and to offer activities for local residents, the tourist office came up with the idea of setting up a digital project to enliven the three-day festival.

A runaway success

Accessible via a url on the Tourisme Bromont website and a QR code placed in strategic locations, the MySmartJourney platform broadcasts Festif activities. Action buttons allow users to choose from among the six activities on offer, including shows, a bike parade, or the chance to take a souvenir photo with the Selfie Booth.

An interactive map, linked to Google Map, also invites you to buy local by discovering the 14 shops and artisans at the Christmas market.