Innovation during the pandemic with Tijeu Niaiseux
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A proof of concept
The COVID-19 pandemic hit MySmartJourney hard. Many customer projects had to be put on hold. But the team did not give up. The company's founder and CEO, Isabelle Lopez, asked herself whether it was possible to develop a contactless business that could be deployed in confined homes.
A new product in record time
It took the team just 5 days to create, develop, produce and put on sale a treasure hunt that blends digital and paper. But well surrounded by inspiring partners who were inspired by the project, the MySmartJourney team came up with this activity for ages 4 to 9.
The principle is simple. Little characters, enriched with a QR code, are hidden around the house. Children search for them, then use their cell phone or tablet to discover new content with each scan.
More about this project
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Treasure hunt at home with Tijeu Niaiseux
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Tijeu Niaiseux: a product derived from MSJ technology
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A 100% Quebec “Tijeu” designed with sustainable development in mind
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Tijeu Niaiseux media campaign in Quebec
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