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Musée Maritime du Québec Takes a Seasonal Approach to the Visitor Experience

Musée maritime
Customer service
Maintenance-free
Engagement
Innovate and test
General public
Outdoor
Temporary
Quest / Adventure
Audioguide
Quebec
Museum
Qr code
NFC

Adapting to Context

Musée Maritime du Québec opened its riverside park in June of 2022. Its showcase is the ships, but the park expands its scope with 11 interpretive stations dealing with the St. Lawrence River, maritime navigation, and the sailors of L’Islet.

Winter is long, though, and the park cannot allow access to the icebreaker Ernest Lapointe in the cold months. So Musée Maritime installed a timer system on its digital tour of the ship.

Using the Timer

People would love to board the Ernest Lapointe. But what if it’s closed, due to weather? Musée Maritime du Québec decided to compensate by adding photos of its interior. The timer feature hides this content for them in summer and reactivates it in winter. The seasons change but museum staff don’t have to.

The timer function lets you choose what is appropriate for your clientele, and when. It allows you to spend time on the content itself. This is a solution that opens possibilities at both the experiential and operational levels. 

Scan d'une des affichettes du Ernest-Lapointe
https://msj.world/webcontent/66

Scan or click the code to see a sample

More about this project

Musée maritime du Québec - MMQ

Musée Maritime du Québec Now Offers Paid, Code-Access Content

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Scan d'une des affiches dans le Ernest-Lapointe, Musée maritime du Québec

Musée Maritime du Québec and the Ernest Lapointe 

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Musée Maritime du Québec Turns its Photo Booth into a digital Selfie Booth  

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Musée maritime du Québec - MMQ

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Visiteurs devant le Ernest-Lapointe, à L'Islet.

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