Responding to heavy traffic

Depending on the tourist season, the tourist information office sometimes has to cope with heavy traffic. At such times, the office can't respond to all visitors at once, and visitors can become frustrated. That's why the Montreal welcome desk has come up with a way to reduce these friction points.

Using technology to answer the most frequently asked questions

The team's idea was to install posters in various locations inside and outside the office. These posters answer the questions most frequently asked by visitors. While the outdoor poster acts as a more global information vector, the posters inside the office address more specific questions, such as what activities are available for families, what to do during the current month, or where the nearest toilets are.

This “ready-to-go” information reduces the number of visitors to the office.