877.633.3675

Culture Trois-Rivières begins its journey with a well-visible starting point

Mediation
Digital transformation
Innovate and test
Mediation tactics
Engagement
General public
Outdoor
In town
Tour / Journey
Treasure hunt
Quebec
Tourism
Qr code
NFC

A route with an identifiable starting point

Culture Trois-Rivières came up with the idea of creating a route that would unfold throughout the city. This circuit starts at a specific point that needs to be identified and highlighted to guide the visitors.

The use of a large-scale structure

Culture Trois-Rivières' choice was to create a particular structure to host the first point of the route: a monumental cube.

This monumental cube serves a dual purpose. Firstly, its imposing size helps guide the participant and enables them to easily find the starting point. Additional information is also accessible on the cube to guide and effectively accompany the participant.

The use of a large-scale cube also had the impact of attracting attention and thus arousing curiosity among passersby. Audiences who had not planned to take the route or were unaware of its existence are thus informed and can participate.

culture 3 rivières
https://msj.world/webcontent/129

Scan or click the code to see a sample

More about this project

culture 3 rivières

Culture Trois-Rivières revisite son parcours d’Halloween

View use case

Culture Trois-Rivières revisite son parcours d’Halloween

View use case

Culture Trois-Rivières déploie des parcours audio guidés autonomes 

View use case
culture 3 rivières

Gestion mutualisée de plusieurs sites touristiques par Culture Trois-Rivières 

View use case

En temps de pandémie, Culture Trois-Rivières offre des activités jeunesse sans contact

View use case

Culture Trois-Rivières propose une nouvelle édition du rallye d’Halloween 

View use case

Culture Trois-Rivières témoigne de sa première expérience avec MySmartJourney 

View use case
culture 3 rivières

Culture Trois-Rivières guide les visiteurs sur son parcours par un affichage au sol

View use case
culture 3 rivières

Utiliser un affichage pour cacher des informations avec Culture Trois-Rivières

View use case

Discover our other articles

Digital Technology Gets the Word Out for Virées gourmandes de la Montérégie   

Musée Maritime du Québec Turns its Photo Booth into a digital Selfie Booth  

Launch of a new literary circuit by Culture Lanaudière

The Pulperie de Chicoutimi offers a new interactive exhibition

culture 3 rivières

Culture Trois-Rivières begins its journey with a well-visible starting point

Quebec City airport uses digital technology to support its passengers

Destination Rennes accompanies visitors to the commune of Bécherel

The pleasure of (re)discovering Plateau Mont-Royal with The Fouines of the Plateau

Route des Navigateurs

Le Mans Upgrades and Modernizes its Commemorative Plaques

Accessibility at the heart of Quebec City airport's digital system

Scan d'une des affiches dans le Ernest-Lapointe, Musée maritime du Québec

Commission des droits de la personne et de la jeunesse adds multimedia to classic exhibition

Destination Rennes - Bécherel

The Accordion Museum offers basic lessons

Fugitifs - fugitifs

Bioparc adapts its Festi-Oiseaux thanks to Data

Musée Maritime du Québec Podcasts its Riverside Experience

Tourisme Vallée-du-Richelieu plays the role of connector between the collaborators of the territory

Culture Trois-Rivières proposes a new edition of the Halloween rally

Laval's Cosmodôme recruits thanks to digital technology

The Accordion Museum enhances an exhibition through digital means

Joining forces during the pandemic with Les Fouines du Plateau

Bioparc de la Gaspésie takes part in Festi-Oiseaux with a digital quiz

Introducing other producers through digital means

La Route des Navigateurs accompanies travellers in their discovery of tourist attractions

The Montérégie Region and Garde-Manger du Québec Promote Producers

Le Mans Introduces an Interactive Walking Tour 

Taking the Virées gourmandes de la Montérégie Food Tour from Physical to Digital  

The Cosmodôme de Laval supports its queuing customers

A leisurely stroll with Les Fouines du Plateau

The Saint-Sulpice digitizes important information

La Route des Navigateurs: the fruit of a shared platform

Destination Rennes - Bécherel

The Bioparc de la Gaspésie offers its visitors evolving content

A tourist circuit deployed across 13 municipalities in the Vallée-du-Richelieu

Fugitives! between physical and virtual exhibitions

The Accordion Museum uses digital technology to accompany its visitors

Tourisme Rivière-du-Loup’s Mystery Adventure Tour

Deploying rallies across the territory of Vallée-du-Richelieu

Tourisme Rivière-du-Loup Switches from Mobile App to Web App 

The Vanier Museopark's unusual Sugar Calendar

The Fouines du Plateau: A Family Activity, a Shared Experience

Laval's Cosmodôme promotes a digital activity

Add a digital quiz to an exhibition with the Cosmodôme de Laval

Tourisme Rivière-du-Loup Extends Its Reach to the Entire Region

Musée Maritime du Québec and the Ernest Lapointe 

Musée maritime

Musée Maritime du Québec Now Offers Paid, Code-Access Content

Shared management of several tourist sites by Culture Trois-Rivières 

Le Saisonnier

The Commission des droits de la personne et de la jeunesse draws attention to details in a work of art

Culture Trois-Rivières shares its first experience with MySmartJourney

Culture Trois-Rivières revisits its Halloween journey

The Cosmodôme de Laval enhances the content of its permanent exhibition

Vallée-du-Richelieu enhances its content through the use of the "random" function

La Route des Navigateurs improves with digital technology

A point of interest contains multiple activities

Signage at Le Mans catches the eye

Le Mans Honours its Finest 

Culture Trois-Rivières deploys self-guided audio tours

Quebec City airport in constant innovation

Musée maritime du Québec - MMQ

The Bioparc accompanies its visitors in queues

Highlighting the merchants of the Complexe Desjardins

The 'Circuit du Paysan' offers gamification of its route

Destination Rennes

Le Saisonnier launches a holiday rally

Route des Navigateurs

Searching for clues with family at the Pulperie de Chicoutimi

culture 3 rivières

Musée Maritime du Québec Takes a Seasonal Approach to the Visitor Experience

Enhancing a physical experience through the addition of digital elements

Québec City airport showcases its spaces

Le Mans highlights its history

Musée maritime du Québec - MMQ

Promotion Saguenay offers a digital welcome to cruise ship passengers

Culture Trois-Rivières uses the Combination: a simple and fast feature

Le Saisonnier offers a digital promotion for its offers

Promoting the Route des Navigateurs

During the pandemic, Culture Trois-Rivières offers contactless youth activities

Le Saisonnier

Using displays to conceal information with Culture Trois-Rivières

Le Mans - ofcourselemans

The Ecomuseum Zoo Makes Improvements to its Traditional Egg Hunt

The Complexe Desjardins offers interactive exhibitions

Tourisme Rivière-du-Loup Invites You on a Walk Around Town 

Le Saisonnier creates involvement

The Commission des droits de la personne et de la jeunesse produces a traveling exhibition

Culture Trois-Rivières guides visitors on its route with ground signage

Tourisme Rivière-du-Loup Talks about the Platform

The Accordion Museum simplifies its process during the Montmagny International Accordion Festival

A 100% web magazine designed by Tourisme Vallée-du-Richelieu

A New Look for Tourisme Rivière-du-Loup

Of course Le Mans Uses Technology to Provide Information about a Temporary Event

Vanier Museopark offers a digital authors' trail

Innovation at the Complexe Desjardins

Of course Le Mans Takes a Multi-Pronged Approach to Maximize Visibility

Visiteurs devant le Ernest-Lapointe, à L'Islet.

Musée Maritime du Québec Gives Thought to People Waiting in Line 

The Bestiary of the Route du Richelieu

The Ecomuseum Zoo Uses MySmartJourney to Enrich the Visitor Experience

Destination Rennes offers guided tours of Bécherel all year round

Destination Rennes uses digital technology to showcase a 400-year-old market

Le Saisonnier animates its spaces

culture 3 rivières

The Accordion Museum brings music into the classrooms

A virtual Santa Claus at the Complexe Desjardins

A easily modifiable physical tourist route in the Vallée-du-Richelieu

Événements Attractions Québec (EAQ) promotes its team with QR codes