Tourisme Rivière-du-Loup Invites You on a Walk Around Town
![](https://images.prismic.io/msj-dev/1de27444-6f2b-49d8-8c81-2831bbe9f75b_rdl.png?auto=compress,format)
A Winning Prototype
Tourisme Rivière-du-Loup wanted tourists and locals to be able to hear the story of their town as they walked through it. Their first step was to try a prototype version of the MySmartJourney web application to see if they could bring their ideas to life.
Self-Guided Tours by Podcast
The result was “Histoires de la Pointe”: a 7-station multimedia tour of La Pointe. At each station, users find weatherproof displays with QR codes and NFC chips that they can scan to access the web app with enriched content to complement what they find on the signs. Through digital technology, Rivière-du-Loup takes its town tour up a notch with videos, audio clips, archival photos, and quizzes.
The tourism office is using the web platform to expand its offering to locals and visitors. This self-guided tour highlights the river’s commercial artery.
More about this project
![](https://images.prismic.io/msj-dev/d0c16fce-203c-4c55-856f-17af3048d902_Gabarit+pour+photo+en+bas+%281%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Switches from Mobile App to Web App
View use case![](https://images.prismic.io/msj-dev/e250b1da-c0b3-4b7e-9dc6-fa58b177488f_Gabarit+pour+photo+en+bas+%289%29.png?auto=compress,format)
Tourisme Rivière-du-Loup’s Mystery Adventure Tour
View use case![](https://images.prismic.io/msj-dev/440e43ce-f593-40ef-aeb1-303e356ce854_Gabarit+pour+photo+en+bas+%288%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Talks about the Platform
View use case![](https://images.prismic.io/msj-dev/31cb48ac-1eaa-4580-aab3-c48ba5a92db3_Gabarit+pour+photo+en+bas+%2814%29.png?auto=compress,format)
A New Look for Tourisme Rivière-du-Loup
View use case![](https://images.prismic.io/msj-dev/55c3f0e0-8fd4-4757-b815-cf75b95096a9_Gabarit+pour+photo+en+bas+%285%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Extends Its Reach to the Entire Region
View use caseDiscover our other articles
![](https://images.prismic.io/msj-dev/45689847-9fbf-4dd7-9ef9-44ca11ebe831_Gabarit+pour+photo+en+bas+%2832%29.png?auto=compress,format)
Bioparc de la Gaspésie takes part in Festi-Oiseaux with a digital quiz
![](https://images.prismic.io/msj-dev/6cfa7112-1e58-4ae0-86b0-209937c636a9_Gabarit+pour+photo+en+bas+%287%29.png?auto=compress,format)
Culture Trois-Rivières begins its journey with a well-visible starting point
![](https://images.prismic.io/msj-dev/65bbb2d1615e73009ec432e2_museeAccordeonMusee.png?auto=format,compress)
The Accordion Museum enhances an exhibition through digital means
![](https://images.prismic.io/msj-dev/fe42c17e-8f62-4a5f-9715-82ffb451f67f_Recherche+d%27indices+en+famille+a%CC%80+la+Pulperie+de+Chicoutimi+2.jpg?auto=compress,format)
Searching for clues with family at the Pulperie de Chicoutimi
![](https://images.prismic.io/msj-dev/2fd6788b-84b6-4af0-8f4f-23f7f5923048_Gabarit+pour+photo+en+bas+%2827%29.png?auto=compress,format)
The Bioparc accompanies its visitors in queues
![](https://images.prismic.io/msj-dev/496291bd-c8e2-45bc-a5c2-57d6118199e9_Gabarit+pour+photo+en+bas+%2827%29.png?auto=compress,format)
Culture Trois-Rivières revisits its Halloween journey
![](https://images.prismic.io/msj-dev/96ab848d-9922-4329-8f74-15202ebff513_Gabarit+pour+photo+en+bas+%2818%29.png?auto=compress,format)
The Montérégie Region and Garde-Manger du Québec Promote Producers
![Musée maritime du Québec - MMQ](https://images.prismic.io/msj-dev/89f6a6ac-5b9e-42bf-ad95-5019b03ad6ea_PXL_20220705_152631609_2.jpg?auto=compress,format&rect=349,0,1990,1512&w=1078&h=819)
Musée Maritime du Québec Now Offers Paid, Code-Access Content
![](https://images.prismic.io/msj-dev/ZejqfHUurf2G3LPV_Gabaritimagee%CC%81tudedecasimagePrincipale.png?auto=format,compress)
Le Saisonnier launches a holiday rally
![](https://images.prismic.io/msj-dev/c79f575b-bb8a-41c9-af1b-cccd0d260206_Passeport+2+%281%29.jpg?auto=compress,format)
The Ecomuseum Zoo Makes Improvements to its Traditional Egg Hunt
![Le Saisonnier](https://images.prismic.io/msj-dev/320998de-b1ea-4f3d-899b-e75e56432107_BT9A9152.jpg?auto=compress,format)
Le Saisonnier offers a digital promotion for its offers
![culture 3 rivières](https://images.prismic.io/msj-dev/795e6291-40ac-4d86-9950-4839bf31e2a0_Gabarit+pour+photo+en+bas+%2830%29.png?auto=compress,format)
Using displays to conceal information with Culture Trois-Rivières
![Scan d'une des affiches dans le Ernest-Lapointe, Musée maritime du Québec](https://images.prismic.io/msj-dev/fe19a942-3314-442b-a1e1-6d24c72a8164_Capture+d%E2%80%99e%CC%81cran_+le+2023-01-24+a%CC%80+16.26.59.png?auto=compress,format&rect=452,0,1966,1494&w=1078&h=819)
Musée Maritime du Québec and the Ernest Lapointe
![](https://images.prismic.io/msj-dev/7485cf74-35b9-4b4f-8219-b82dd3821b29_Complexe+Desjardins+-+Boutique+d%27ici.png?auto=compress,format)
Highlighting the merchants of the Complexe Desjardins
![](https://images.prismic.io/msj-dev/440e43ce-f593-40ef-aeb1-303e356ce854_Gabarit+pour+photo+en+bas+%288%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Talks about the Platform
![](https://images.prismic.io/msj-dev/b8bd9e10-d8b0-4b93-be10-b4112774f094_Valle%CC%81e+du+Richelieu+%282%29.png?auto=compress,format)
Vallée-du-Richelieu enhances its content through the use of the "random" function
![](https://images.prismic.io/msj-dev/6b7662c3-4810-4c1c-9ced-5e6a3be98258_Gabarit+pour+photo+en+bas+%2816%29.png?auto=compress,format)
Digital Technology Gets the Word Out for Virées gourmandes de la Montérégie
![](https://images.prismic.io/msj-dev/Zedyef_jD4D4xSGO_imagePrincipale.png?auto=format,compress)
Joining forces during the pandemic with Les Fouines du Plateau
![](https://images.prismic.io/msj-dev/778ffee2-16dc-4e2c-a858-88a6f7221ed2_Gabarit+pour+photo+en+bas+%282%29.png?auto=compress,format)
Culture Trois-Rivières deploys self-guided audio tours
![](https://images.prismic.io/msj-dev/b66736a4-f6f0-4696-a917-e850687a9306_Valle%CC%81e+du+Richelieu.png?auto=compress,format)
Deploying rallies across the territory of Vallée-du-Richelieu
![](https://images.prismic.io/msj-dev/55c3f0e0-8fd4-4757-b815-cf75b95096a9_Gabarit+pour+photo+en+bas+%285%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Extends Its Reach to the Entire Region
![](https://images.prismic.io/msj-dev/66b5205d-fddc-491d-b908-b6dc79f13198_Gabarit+pour+photo+en+bas+%283%29.png?auto=compress,format)
During the pandemic, Culture Trois-Rivières offers contactless youth activities
![](https://images.prismic.io/msj-dev/d0c16fce-203c-4c55-856f-17af3048d902_Gabarit+pour+photo+en+bas+%281%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Switches from Mobile App to Web App
![](https://images.prismic.io/msj-dev/65ba9727615e73009ec42a41_complexe_desjardins_Noe%CC%88l.jpg?auto=format,compress)
A virtual Santa Claus at the Complexe Desjardins
![](https://images.prismic.io/msj-dev/b943c50f-e409-4614-8607-efbfa14888c3_Gabarit+pour+photo+en+bas.png?auto=compress,format)
Culture Trois-Rivières proposes a new edition of the Halloween rally
![Le Mans - ofcourselemans](https://images.prismic.io/msj-dev/9b102eff-f286-412b-87b5-a4cb06043187_Screen+Shot+2022-09-14+at+2.15.20+PM.png?auto=compress,format)
Le Mans highlights its history
![](https://images.prismic.io/msj-dev/Zed1af_jD4D4xSHH_imagePrincipale.png?auto=format,compress)
A leisurely stroll with Les Fouines du Plateau
![](https://images.prismic.io/msj-dev/8c7b812e-c8f8-4df4-961a-6cd2af624aab_Gabarit+pour+photo+en+bas+%282%29.png?auto=compress,format)
Culture Trois-Rivières uses the Combination: a simple and fast feature
![](https://images.prismic.io/msj-dev/65a837b77a5e8b1120d5a24c_mondial1.png?auto=format,compress)
The Accordion Museum uses digital technology to accompany its visitors
![](https://images.prismic.io/msj-dev/a11e67f2-ed81-40e8-b70c-d69f61313fdb_Capture+d%E2%80%99e%CC%81cran_+le+2023-02-13+a%CC%80+16.46.46.png?auto=compress,format)
The 'Circuit du Paysan' offers gamification of its route
![culture 3 rivières](https://images.prismic.io/msj-dev/448833b5-97d2-4c8a-8b23-3d6c4f4dff8a_Gabarit+pour+photo+en+bas+%2831%29.png?auto=compress,format)
Shared management of several tourist sites by Culture Trois-Rivières
![](https://images.prismic.io/msj-dev/22d02ea5-1cf9-4c7d-81c3-5dc27d016433_Gabarit+pour+photo+en+bas+%2822%29.png?auto=compress,format)
Le Mans Honours its Finest
![](https://images.prismic.io/msj-dev/65bc12c2615e73009ec43675_imagePrincipale.png?auto=format,compress)
The Fouines du Plateau: A Family Activity, a Shared Experience
![](https://images.prismic.io/msj-dev/9e21e6a1-6f15-43e3-b85f-0ab6e256df42_Valle%CC%81e+du+Richelieu+%284%29.png?auto=compress,format)
The Bestiary of the Route du Richelieu
![](https://images.prismic.io/msj-dev/65bbb36e615e73009ec432e8_mondial2.png?auto=format,compress)
The Accordion Museum simplifies its process during the Montmagny International Accordion Festival
![](https://images.prismic.io/msj-dev/1d70be57-74a9-4b5e-beef-63e5e1fbc880_20210917_120720+%281%29.jpg?auto=compress,format)
Signage at Le Mans catches the eye
![](https://images.prismic.io/msj-dev/57765924-8f84-4f7c-9f82-3148ca8c213a_Gabarit+pour+photo+en+bas+%2829%29.png?auto=compress,format)
Bioparc adapts its Festi-Oiseaux thanks to Data
![](https://images.prismic.io/msj-dev/65bbb36c615e73009ec432e5_JSP_6840.jpg?auto=format,compress)
The Accordion Museum brings music into the classrooms
![](https://images.prismic.io/msj-dev/4f0353d8-55ba-433d-ac0b-1520cb1e50d0_20210904_093821.jpg?auto=compress,format)
A tourist circuit deployed across 13 municipalities in the Vallée-du-Richelieu
![](https://images.prismic.io/msj-dev/440e9757-125b-4709-8b46-4459b333c0c7_Complexe+Desjardins+expo.png?auto=compress,format)
The Complexe Desjardins offers interactive exhibitions
![Destination Rennes - Bécherel](https://images.prismic.io/msj-dev/824cbf77-1c11-4b8f-af22-65789b62d841_photo_5.jpg?auto=compress,format&rect=13,0,1990,1512&w=1078&h=819)
Destination Rennes offers guided tours of Bécherel all year round
![Musée maritime](https://images.prismic.io/msj-dev/ee47f452-654e-4b70-80a5-1e758aa26cd3_291060388_557272462597203_1887629903453022391_n.jpg?auto=compress,format&rect=262,0,1493,1134&w=1078&h=819)
Musée Maritime du Québec Takes a Seasonal Approach to the Visitor Experience
![](https://images.prismic.io/msj-dev/e9b71291-01d8-4b08-a89c-8fc28d4da76e_Valle%CC%81e+du+Richelieu+%2810%29.png?auto=compress,format)
A easily modifiable physical tourist route in the Vallée-du-Richelieu
![](https://images.prismic.io/msj-dev/7d4111bf-938c-47b6-9032-0e5648b80d0f_BT9A9008.jpg?auto=compress,format&rect=94,0,3512,2668&w=1078&h=819)
Le Saisonnier animates its spaces
![](https://images.prismic.io/msj-dev/636b9e08-7def-4033-9762-ac41560868e9_Gabarit+pour+photo+en+bas+%2817%29.png?auto=compress,format)
Taking the Virées gourmandes de la Montérégie Food Tour from Physical to Digital
![](https://images.prismic.io/msj-dev/2f9c47fa-e87d-4bf5-9470-2553352428d6_Gabarit+pour+photo+en+bas+%285%29.png?auto=compress,format)
Of course Le Mans Takes a Multi-Pronged Approach to Maximize Visibility
![](https://images.prismic.io/msj-dev/db522ea0-1ff0-4f9c-a9d3-e5f9af041eb7_Valle%CC%81e+du+Richelieu+%289%29.png?auto=compress,format)
Tourisme Vallée-du-Richelieu plays the role of connector between the collaborators of the territory
![Musée maritime du Québec - MMQ](https://images.prismic.io/msj-dev/0f8f4bcf-71de-4b4a-a404-c2c333d45ee4_SAP07522+-+copie+%281%29.jpg?auto=compress,format&rect=246,0,3510,2667&w=1078&h=819)
Musée Maritime du Québec Podcasts its Riverside Experience
![culture 3 rivières](https://images.prismic.io/msj-dev/672ff7bc-8d48-4164-b45c-3cba1e3e8cda_Gabarit+pour+photo+en+bas+%2826%29.png?auto=compress,format)
Culture Trois-Rivières guides visitors on its route with ground signage
![Destination Rennes - Bécherel](https://images.prismic.io/msj-dev/7fca7a5e-135f-4063-b779-f5263691a6a8_photo3.jpg?auto=compress,format)
Destination Rennes accompanies visitors to the commune of Bécherel
![Visiteurs devant le Ernest-Lapointe, à L'Islet.](https://images.prismic.io/msj-dev/0ca68573-2397-4c13-b5a2-6d4cfd35b378_Sans+titre+%281%29.jpg?auto=compress,format&rect=130,0,1874,1424&w=1078&h=819)
Musée Maritime du Québec Gives Thought to People Waiting in Line
![](https://images.prismic.io/msj-dev/e250b1da-c0b3-4b7e-9dc6-fa58b177488f_Gabarit+pour+photo+en+bas+%289%29.png?auto=compress,format)
Tourisme Rivière-du-Loup’s Mystery Adventure Tour
![](https://images.prismic.io/msj-dev/b9349256-4cd4-41c4-bc60-cdb3e66676f0_Gabarit+pour+photo+en+bas+%284%29.png?auto=compress,format)
Culture Trois-Rivières shares its first experience with MySmartJourney
![](https://images.prismic.io/msj-dev/867e8621-7fe9-433c-aa36-66c2ad7c11bc_Gabarit+pour+photo+en+bas+%2831%29.png?auto=compress,format)
The Bioparc de la Gaspésie offers its visitors evolving content
![](https://images.prismic.io/msj-dev/f87efec1-d4b5-4f48-bb62-ed7d41341dad_Photo-2020-08-13-11_16_08.png?auto=compress,format&rect=147,0,758,576&w=1078&h=819)
Musée Maritime du Québec Turns its Photo Booth into a digital Selfie Booth
![](https://images.prismic.io/msj-dev/56e93380-fdf3-4e63-9ee2-694f3809c013_Gabarit+pour+photo+en+bas+%282%29.png?auto=compress,format)
Launch of a new literary circuit by Culture Lanaudière
![](https://images.prismic.io/msj-dev/65bbc93a615e73009ec4345c_CircuitduPaysan-4-.png?auto=format,compress)
Introducing other producers through digital means
![](https://images.prismic.io/msj-dev/23a1c8cd-fcb1-4fb4-baaa-40c28220c25d_saint-sulpice.png?auto=compress,format)
The Saint-Sulpice digitizes important information
![](https://images.prismic.io/msj-dev/a3f9d21e-cdd3-4688-a908-bbe35a13923e_Valle%CC%81e+du+Richelieu+%285%29.png?auto=compress,format)
A 100% web magazine designed by Tourisme Vallée-du-Richelieu
![](https://images.prismic.io/msj-dev/31cb48ac-1eaa-4580-aab3-c48ba5a92db3_Gabarit+pour+photo+en+bas+%2814%29.png?auto=compress,format)
A New Look for Tourisme Rivière-du-Loup
![](https://images.prismic.io/msj-dev/051f0e69-77f3-4312-a313-8492726fa337_La+Pulperie+de+Chicoutimi+propose+une+nouvelle+exposition+ludique+1.jpg?auto=compress,format)
The Pulperie de Chicoutimi offers a new interactive exhibition
![](https://images.prismic.io/msj-dev/65bbce8a615e73009ec43497_Saguenay.png?auto=format,compress)
Promotion Saguenay offers a digital welcome to cruise ship passengers
Destination Rennes uses digital technology to showcase a 400-year-old market
![](https://images.prismic.io/msj-dev/65bbb36c615e73009ec432e5_JSP_6840.jpg?auto=format,compress)
The Accordion Museum offers basic lessons
![](https://images.prismic.io/msj-dev/65bc0c85615e73009ec43653_imagePrincipale.png?auto=format,compress)
The pleasure of (re)discovering Plateau Mont-Royal with The Fouines of the Plateau
![](https://images.prismic.io/msj-dev/ec49abdd-a573-4db6-be98-ea35ec92de22_20220511_010211%281%29.jpg?auto=compress,format)
The Ecomuseum Zoo Uses MySmartJourney to Enrich the Visitor Experience
![](https://images.prismic.io/msj-dev/fde7269a-da3b-4dab-974d-6586862c481f_Capture+d%E2%80%99e%CC%81cran_+le+2023-02-13+a%CC%80+16.52.28.png?auto=compress,format)
Enhancing a physical experience through the addition of digital elements
![](https://images.prismic.io/msj-dev/513ad7d8-15cf-4b88-afde-3b316b96d73c_Gabarit+pour+photo+en+bas+%2817%29.png?auto=compress,format)
Le Mans Introduces an Interactive Walking Tour
![](https://images.prismic.io/msj-dev/f6c90607-49f2-4c57-8453-0697e32f8beb_Complexe+Desjardins+innovaation.png?auto=compress,format)
Innovation at the Complexe Desjardins
![](https://images.prismic.io/msj-dev/2f6267e4-adb2-44af-b6ce-972da0bcbd54_Gabarit+pour+photo+en+bas+%2820%29.png?auto=compress,format)
Le Mans Upgrades and Modernizes its Commemorative Plaques
![Le Saisonnier](https://images.prismic.io/msj-dev/034e35b5-e0e3-4eb8-a26e-553c15d1df92_BT9A9147.jpg?auto=compress,format)
Le Saisonnier creates involvement
![](https://images.prismic.io/msj-dev/7ff8c970-ec22-421a-881e-aa8953f734e6_Gabarit+pour+photo+en+bas+%2810%29.png?auto=compress,format)
Tourisme Rivière-du-Loup Invites You on a Walk Around Town
![](https://images.prismic.io/msj-dev/16e687f8-2a96-4b81-9179-901c12ca53cc_Gabarit+pour+photo+en+bas+%283%29.png?auto=compress,format)
Of course Le Mans Uses Technology to Provide Information about a Temporary Event
![](https://images.prismic.io/msj-dev/ZedzJ__jD4D4xSGW_imageSecondaire.png?auto=format,compress)